Recognized five years running by the LA Business Journal and Inc. 5000 as one of the fastest growing consumer goods companies in Los Angeles and the country, Via Trading Corp. of California has more than stood up to its company mission during its 10 years of operation: to be the recognized leader in the liquidation industry and to continuously strengthen its position. For the liquidation company, strengthening its position is all in the business values it supports, the customer service it provides and the reach it has within the industry. Catering to all kinds of buyers, both large and small, experienced and just starting out. Via Trading currently supports over 20,000 customers in more than 80 countries on six continents, including eBay sellers, flea market vendors, retail stores, discount stores and more.
Via Trading is a wholesale supplier of overstock and clearance merchandise specializing in the sale of wholesale liquidations, overstocks and customer returns. Utilizing a vast network of sources including retailers, manufacturers, insurance companies and bankruptcies, the company is able to provide customers with one of the widest varieties of bulk clearance merchandise choices and lowest cost alternatives in the industry. “Our significant purchasing volumes allow us to benefit from additional savings we pass on to our customers, and together with the variety of wholesale products we offer, help us create a one-stop shopping experience,” explains Nathania Stambouli, Marketing Manager.
Via Trading has no minimum order and requires no business license to purchase. “We are open to visitors who wish to see the products in person before buying. Our warehouse houses both small case pack lots as well as pallets and entire truckloads of merchandise. Individuals close to Los Angeles, or traveling to the L.A. area, are welcome to visit our premises in person,” says Stambouli. “Otherwise, potential buyers can view all our products with prices, pictures and descriptions on our website, and can also place orders online.” According to Stambouli there is no single top selling category, as it all depends on the market people are selling to. “eBay sellers do well with high-end electronics and shoes, while flea market vendors find more success with cheaper, smaller items, clothing and kitchenware,” she notes. “Via Trading caters to people who sell in a variety of ways.”
Selling merchandise for pennies on the dollar isn’t the only way Via Trading caters to its buyers. “We just made some great additions and offers to our website. These include a category called Starter Packs,” says Stambouli, “in which we offer merchandise across various categories as starter packs for under $199. Anybody with a small budget can buy anything from cosmetics to clothing and electronics.” The site also provides a collection of resources giving hints and tips on the wholesale industry, targeting a specific market, and merchandise conditions. “We developed a section called Buyer Tools, where buyers can find calculators to help figure out potential profits on certain merchandise, how their shipping cost is distributed over the items in a given order, as well as currency conversion and more,” explains Stambouli.
Other benefits of working with one of the fastest growing consumer goods companies in the country include access to your own Account Manager to help with all aspects of purchases, new merchandise arrivals daily, customized retail displays to use for reselling assorted merchandise, and on-site product inspection. “We also hold monthly events at the warehouse,” notes Stambouli. “One of the most popular is our monthly auctions that are open for anyone to attend. We see about 300 people who come to bid for the 250 to 300 lots up for auction. There is no reserved bidding, and bidding starts at just $1 on most lots. It’s a great opportunity for people to grab great deals.” All it takes to work with Via Trading is some time to browse through the company website, or to pick up the phone and ask what they can do for you.