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How it Works

Via Trading is a specialist wholesaler of liquidation merchandise servicing thousands of customers both in the USA and around the globe. We carry a wide range of liquidation products and supply individuals and businesses with products at a fraction of their original value. Family-owned and operated, we believe that no customer is too big or too small. Whether you spend $200 or $200,000 with us, we strive to provide you with the best service in the industry. We have no minimum order – just 1 case, pallet or lot of your choice.

We are open Monday through Friday and emails are monitored 24/7. Your emails will be replied to in a timely manner and you will always have a human to talk to when calling during business hours. We know that selecting a new wholesale supplier can be a tricky process and we would like facilitate it as much as possible. You are always welcome to call or email with any questions or concerns, and we look forward to working with you!


Though you can browse most of our website and products without registering, in order to place an order, generate a shipping quote, set notification preferences, view manifests and more, you will need to register on our website. If you are visiting us in person and are not already registered –  you will be able to easily register on our touch-screen registration kiosks on arrival. Registration is Free, Quick & Easy – simply click on “My Account” link and select “Create New Account”. You will be asked to specify your email, select a password and enter some basic information. Please feel free to chat live, call or email us should you need any assistance with your registration.


We carry a wide selection of Product Categories offered in a variety of Product Conditions and Lot Sizes. Given the nature of the Liquidation Industry & the variety of Product Conditions, Lot Sizes & Assortments available, we realize it can be challenging to easily understand everything we have to offer, so we have grouped our Listings in the following types:

Department Store & Manufacturer Programs

Department Store, Manufacturer or other Liquidation Programs we offer. Majority of the Listings are Manifested and sold as a % of Value with varying lot prices. Many Programs have Listings starting from $300.

Use the price filter to see Programs with available Loads within a range. Check out the Load Center to view all Program Listings in one centralized location.

  • Ordering: select 1 or more Loads from the program(s) you wish to purchase
  • Lots sizes: varies from 1 pallet Lots to full truckloads or more
  • FOB: Multiple FOB points available

Assorted Case Packs

A selection of assorted case packs across a variety of different product categories

  • Lots sizes:  1 case +
  • FOB: Los Angeles (Via Trading Facility)

Single & Multi Pallet Flat Priced Lots

A selection of Single & Multi Pallet Flat Priced Liquidation Lots.
Some Listings may be On Sale or offer Volume Discounts.

  • Lots sizes:  From 1 Pallet
  • FOB: Los Angeles (Via Trading Facility)

LiquidateNow | Make an Offer Liquidation Lots

A selection of mostly opportunistic liquidation lots from our LiquidateNow Services. Make an offer or purchase immediately at Listed Prices

  • Lots sizes:  from 1 Pallet
  • FOB: Multiple FOB’s

Master Case À La Carte Cosmetics

A large selection of Branded L’Oréal, Maybelline, Revlon, Essie, NYX and other Cosmetic Brands available to be purchased a-la-carte

  • Lots sizes:  1 master case – generally 144 units


Our aim is to make the process simple and easy when it comes to placing an order with us. Payment information and instructions will be sent to you based on your preferred method of payment. Via Trading does not accept online payments. If you are a new customer and the order is being shipped within CA, you will also receive a reseller’s permit form to complete if you have a reseller’s permit. If you do not have a reseller’s permit, you can still place your order and regular sales tax will apply. New customers will also receive our Conditions of Purchase agreement which you will need to read, agree to and sign. Orders can be placed:

In Person

We welcome customers to our facility. Visit our warehouse anytime during our business hours 5 days a week and purchase the merchandise in person. Own pick-up is available, or we can ship the products to you for an additional fee. To see more information about visiting our facility please click here.


In order to place an order online you must first be registered on our website. Once registered simply browse through our product listings and select “add to cart” for items you wish to order – click here for more info. Once your order is submitted to us, your Account Manager will promptly be in touch to review the order with you and process it for shipment.

By Phone

To place an order by phone please call us at 877-202-3616 (or +1-973-273-2110 from overseas)

By Fax

To place an order by fax please fax us at 877-677-5975 (or +1-973-273-2110 from overseas) with what you would like to order.

By Email

To place an order by email please email your account manager or our general email with what you would like to purchase.

Using Our Live Chat

Click the live Chat Link from our website when online.


All goods must be paid for in full prior to shipment or pick-up. We do not offer C.O.D shipments. A 3% fee applies to credit card and/or PayPal payments. Depending on the order amount, the types of goods being purchased and the destination of the goods, we may require additional information from you for the card holder’s protection. Any such requirements will be communicated to you by your Account Manager. Overseas orders cannot usually be paid by credit card. Via Trading reserves the right to refuse credit card payments for certain domestic orders. Checks and PayPal eCheck payments are accepted but your order will only ship after the payment clears.

  • Major Credit Cards
  • Debit Cards (in person)
  • Cash (in person)
  • PayPal
  • Money Orders
  • Bank Deposit
  • Checks
  • Behalf (21 days interest free credit or low interest payment plan)
  • Wire Transfer
  • ACH (Automatic Clearing House – typically refers to funds being withdrawn from or paid to your bank account)


Unless otherwise agreed all Orders must be paid in full within 48 hours. All Goods Sold AS-IS. Seller makes no guarantee or warranty, express or implied and without limitations, of merchandise fitness or marketability. All Sales are Final. No Returns, Refunds or Exchanges. Via Trading works with a variety of different product conditions & will always stand by our listings and aim to advertise products properly and as accurately as possible. Many of our Listings are un tested Customer Return Loads and as such the product conditions of the items inside the load can vary greatly.

In the liquidation industry, such AS-IS policies are common. In order to reduce costs and keep selling prices low, more often than not liquidated merchandise is bundled together and sold in bulk. Often, different product conditions will be mixed within the same load. Via Trading will either re-process these bulk loads in to smaller wholesale lots or offer them for sale in their entirety to customers. Some lots might be fully manifested down to the size and color while others might be partially manifested, just summarized or completely unmanifested. When working with assorted bulk or smaller wholesale lots it can be very challenging to be specific about:

  • The condition of all items
  • The number of units in any particular pallet or load
  • The exact retail or wholesale value of the lot
  • The manifest or list of items the load or pallet includes
  • The exact working rate or defective rate of the items
  • The exact size or color runs
  • The exact discrepancies to be expected

There is a real risk in purchasing customer returns and to a lesser extent, liquidation merchandise. Customers need to fully assume this risk prior to placing an order. Click here to learn more about the different product conditions we offer and what you can expect to receive. Please also review those Customer Case Studies which beginners in the industry should find very useful.


We offer extremely competitive Domestic as well as a Global Shipping Rates. Own pick-up is also available – either in person or sending your carrier.


Via Trading welcomes and encourages customers to visit our Liquidation Facility during business hours, Monday through Friday from 8am to 6pm. No appointment necessary & Ample parking as well as own Pick-Up is Available. Close to 800 pallets pass through our facility each day with many not being available for purchase online due to not having sufficient volume, not being able to set proper expectations, contractual obligations or other reasons. Customers who visit our facility can have a much larger selection of single pallets to choose from then what is listed online. We do have a couple of rules regarding visits to our facilities to ensure we maintain a safe a and efficient environment. You must register to visit our facility – but if you are not already registered you may do so in person.


  • Over 10,000 Pallets
  • Waiting Room for Children with Arcades
  • Wifi
  • Computers
  • ATM
  • Parking & Self-Loading Space
  • Food Vendors
  • Showroom with sample merchandise


We do have a couple of rules regarding visits to our facilities to ensure we maintain a safe a and efficient environment. Please note that you are responsible to ensure all members of your party abide by safety rules & procedures. Heavy machinery as well as electric pallet jacks are used in the facility & the parking area. Customer Safety is of greatest priority and we ask you to please read and abide by our Safety Procedures. Visitors persistently not abiding by our safety policies will be politely asked to leave the premises.

Kids must be with Parents at all times
Kids must be with Parents at all times
No walking between Pallets
No walking between Pallets
No climbing on Pallets
No climbing on Pallets
No touching Equipment
No touching Equipment
No Running
No Running
No Roughhousing
No Roughhousing
No rollerblading/ rollerblading
No rollerblading/ rollerblading


Please note that you are responsible to ensure all members of your party abide by our visitor rules. Please help us maintain the integrity of the merchandise and a clean and efficient environment for all customers. Visitors persistently not abiding by our Visitor Rules will be politely asked to leave the premises.

Don't Break the Shrink Wrap on Pallets
Don't Break the Shrink Wrap on Pallets
Do Not Make Holes in Boxes or Pallets
Do Not Make Holes in Boxes or Pallets
Do not Open Boxes
Do not Open Boxes
Do not Remove Labels from Pallets
Do not Remove Labels from Pallets
Don't Move items From One Pallet to Another
Don't Move items From One Pallet to Another
Do not Dig Through Pallets
Do not Dig Through Pallets
Uncover Only One Pallet at a Time
Uncover Only One Pallet at a Time
Report Spills to Warehouse Personnel
Report Spills to Warehouse Personnel
Recover Pallets once you are done Looking
Recover Pallets once you are done Looking
Do Not Leave Trash on the Ground or on Pallets
Do Not Leave Trash on the Ground or on Pallets
Do not Bring Pets into the Warehouse
Do not Bring Pets into the Warehouse


Self-Pick Up is available from our cash & carry facility.

Please click here for more information about picking up goods in person.


Via Trading holds live monthly Events at our facility


1st & 3rd Thursday of Every Month

See more information


Every 4th Thursday

See more information


Via Trading dos not offer storage services. All products must be picked up within 48 hours of being released if you are handling your own shipping. Via Trading reserves the right to dispose of merchandise that is not picked up in a timely manner, however we will always do our best to communicate with the customer prior to disposing of the merchandise.


Return policy: Please note all goods are sold As-Is and all sales are final.

Via Trading does not offer any guarantees on the merchandise we offer and there are no exchanges or returns possible. Having said that, we are not perfect and unintentional mistakes can occasionally happen. If you ordered case of clothing and we shipped you a case of toys or if you ordered 250 units of cosmetics and received 200 – we will make up for that. If you ordered New Overstock merchandise and received Customer Returns in error – you will be fully compensated. However, if you ordered a load with 3,973 units, and you received 3,965 – then we will probably inform you that occasionally discrepancies do exist in manifests and one should take that in to account when working with such goods. If you ordered a customer return Kitchen Pallet and received some defective units, we will probably inform you that customer return pallets can and do include a percentage of defective units. If you ever have any issues or concerns with your orders, please do call or email us and we will always strive to resolve your issue quickly and fairly with the aim of making sure our customers are always satisfied in their experience dealing with us.


Unless otherwise stated, any and all coupons found online, received by email, in print publications or handed out in person have the following conditions. Thank you for your understanding and cooperation!

  • One time use per customer
  • Must be used within date range specified (if specified)
  • Cannot be combined with any other offer or discount
  • Non-transferable
  • Not redeemable for cash
  • Not applicable to sales event merchandise


Shipping quotes are provided with minimal insurance – if you would like to request additional insurance please inform your Account Manager and/or add a note in the “special instructions” when submitting your order online so that we can provide you a quote with the increased insurance. As a courtesy, Via Trading can arrange shipping but responsibility remains with the buyer. Any claims for delays, merchandise lost in transit, or additional delivery charges incurred must be taken up directly with the carrier responsible. Via Trading exports goods around the world on a daily basis, however overseas buyers need to be aware that it is their responsibility to make sure that they can clear the goods through customs given the information that can be provided. Different countries have different policies in regards to custom duties, items that can legitimately be imported and the extent of detailed information required. Via Trading can provide you with a quote as well as any information we have available pertaining to the items in the order but we cannot be held responsible if the items cannot be cleared through customs.

All customers need to read, agree to and sign our Conditions of Purchase prior to finalizing an order. The Conditions of Purchase will provide you with guidelines for selling department store liquidation merchandise (for example not being able to advertise the department store name or private label brands). Any physical or online discount coupon or promotion cannot be used in conjunction with any other discount or promotion (ie: you cannot use a $50 OFF coupon in conjunction with a ‘Buy 1 get 1 Free Promotion’)

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